The underlying pattern in the quantity bought, measured by the 3 month on 3 month estimate, shows an increase of 0.6%. The quantity bought increased by 1.3% compared with July 2016; the 51st consecutive year-on-year increase in retail sales since April 2013. Online sales increased year-on-year by 15.1% and by 0.3% on the month, accounting for approximately 16.0% of all retail spending.